YOUR GLOBAL DIGITAL MARKETING PARTNER
for Masters and MBA student recruitment and awareness campaigns
Access Digital enables international business schools and universities to achieve their recruitment marketing objectives through strategic online campaigns and individualized, data-focused media consulting.
OUR EXPERTISE
Since 2004, Advent Group matches and connects international business schools and universities with prospective students across the globe through our Access MBA and Access Masters events and media services.
Our thriving media group relies on passionate marketers who work with schools to invent strategies that will deliver exceptional results. As data has become inseparable from success in this digital world, we draw our multi-channel marketing plans on the extensive amount of information we collect from our event registrants, website visitors, and social media activity across our seven student-focused brands.
ACCESS DIGITAL SOLUTIONS
Building high-performance campaigns and offering personalized strategy & consulting
ACCESS AUDIENCE ADS
Our digital marketing team takes the time to understand your program and finds our most responsive audiences for your online advertising campaigns. From strategy to implementation, we provide personal guidance to deliver the most effective remarketing campaigns for your school.
EXPERT MULTI-CHANNEL PACKAGES
We combine our best-performing marketing techniques to provide multiple touchpoints for your school. With a winning combination of Audience Ads, Content Marketing, Social Media Engagement, and Direct Email marketing, our Multi-Channel packages offer a unique candidate reach and high traffic to your school website.
CREATIVE CAMPAIGNS AND DATA INTELLIGENCE
Whether we’re asked to start from scratch or act as advisors to your creative vision — we’ll work together to achieve the best possible creatives for your campaign.
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We can also apply our market-focused approach to your recruitment campaigns to make sure you are reaching the most likely-to-apply audience for your campaigns through Access Quants.
ACCESS SCHOOL COLLABORATORS
A few examples of the 100+ prestigious institutions that have trusted us to raise awareness and generate leads for their programs.
OUR AUDIENCE
Engaging and converting millions of international Masters, MBA, and EMBA candidates every year
through content, ads, email and social media
MASTERS
Students in their last year of undergraduate study and young professionals
Our Masters audience is composed of young adults, aged 20-26, who are exploring specialized Masters programs in their home country or internationally. They have visited our Access Masters and/or PrepAdviser websites, have registered for one of our education events or webinars, or have engaged with our social media channels. We then connect them with the universities and business schools most suitable for them.
MBA
Ambitious business professionals in early or mid-career
Access MBA candidates strive to further their career, work internationally, or develop a business network through the MBA experience. Through the promotion of the worldwide Access MBA Tour and production of unique content, we amass an audience of millions of prospective MBA candidates looking for the right business school for them, and provide countless opportunities for them to evaluate their business education options.
EMBA
Experienced managers with the drive and potential for executive leadership
Tens of thousands of international businesswomen and men actively looking for ways to enhance their business acumen and enrich their executive network come into contact with Access EMBA, Premier EMBA, and executive education programs through recommendations, web searches, and networking events. We then direct them to the programmes and people most suitable for their professional development.
